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SEO Glossary

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SEO Glossary: D

Collection of data and informational tables that handles the functioning of the website.

Daughter Win:
Ads that run on separate windows offered by advertisers for publishers.

Dead Link:
A link that is No Longer Functional.

Deep Link:
A link which points to an internal page within a website.

Dedicated Server:
Server which is limited to serving one website or a small collection of websites owned by a single person.

Deep Link Ratio:
The ratio of links pointing to internal pages to overall links pointing at a website.

Temporarily or permanently becoming de-indexed from a directory or search engine.
Popular social bookmarking website.

Deep Submitting:
Submitting URLs of pages deep in your site to the search engines.

Social news site where users vote on which stories get the most exposure and become the most popular.

Human editors group websites into categories and provide site descriptions or edit descriptions that are submitted to them.

Directories and search engines provide a short description near each listing which aims to add context to the title.

The Open Directory Project is the largest human edited directory of websites. DMOZ is owned by AOL, and is primarily ran by volunteer editors.

Domain Name Server or Domain Name System. A naming scheme mechanism used to help resolve a domain name / host name to a specific TCP/IP Address.

Scheme used for logical or location organization of the web. Many people also use the word domain to refer to a specific website.

Doorway page:
Web pages full of keyword-rich copy that doesn't deliver any useful information on it other than a link into the site, and whose sole purpose is to be fed to the search engines.

Dynamic Content:
Content which changes over time or uses a dynamic language such as PHP to help render the page.

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